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Overview
This tutorial is based on a "marketing approach".
Throughout the next few pages - we will continually talk about how to write and think
for a marketing effect - that is - to get people to buy your stuff.
Anatomy of a Website
Before we start talking about the individual parts of your site,
it’s important that we give a brief summary of all the
pages you will need to market your product on the web.
This "sketch" will help you see where all the parts fit together.
- The Introduction Page
- More Benefits and Features of Your Product (can be 2-3 more pages)
- Trust Building Pages
- Closing Page - Get them to act - elicits Target Response
Important Features:
- Overview of "Content".
- Knowing your target market.
- The "Hook" - endings that "lead on".
- Navigation that leads.
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